Paragon Parking is a private valet and self-park surface tarmac facility located at St Johns House on Aylesbury Street, serving Swindon town centres professional services and high-end retail clients. The lot provides 100 marked bays, including eight Blue Badge spaces near the pedestrian exit, four designated valet bays, and two motorcycle bays. It operates 7 am8 pm MondaySaturday; valet parking starts at £8.00 per day, self-park at £2.00 per hour via contactless or Paragon app. LED bollard lights ensure illumination until 10 pm, and CCTV cameras monitor all entry points and pedestrian walkways. Pedestrian exits lead directly to St Johns House offices (20 m), nearby boutiques (50 m), and local bus stops (100 m). Three 7 kW EV chargers are available for valet clients at £0.30 per kWh, billed at drop-off. Seasonal business conferences and luxury retail events reduce capacity by 30 %; overflow is directed to Regent Circus Car Park (0.6 km). Maintenance crews clear litter daily and repaint bay lines quarterly.
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